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SEO can be a headache. From deciphering algorithms to updating your website, it's enough to make you want to throw your computer out the window. But what if there was a better way to market your brand? In this post, we'll explain why writing a book is the ultimate marketing tool and why you should forget about SEO.
Why Writing a Book is a Better Marketing Tool than SEO
Here’s a quick overview of why it’s high time you ditched your SEO and started writing that book:
- Books Build Street Cred
- Books Reach People You’d Never Meet Otherwise
- Books Don’t Need Constant Updating
Read on to learn more about why writing a book could do wonders for your marketing strategy:
1. Books Build Street Cred
Who needs SEO when you can write a book? When you publish a book, you're basically saying "I know what I'm talking about." And people respect that. Suddenly, you're the go-to person in your industry, and your brand becomes synonymous with authority. Trust us, it's better than getting a high-five from a Google algorithm.
2. Books Reach People You'd Never Meet
Sure, SEO can get you in front of a lot of people, but writing a book can take you places you've never been before. Like bookstores. And libraries. And even the homes of people who never would have found you otherwise. Plus, books make great gifts, so you never know who might pass your name along to a friend. Who needs Google when you have word of mouth?
3. Books Don't Need Updating
SEO is like a needy partner- always changing, always needing your attention. But books are like a cool uncle - they're always relevant and don't require constant attention. Think about it: once you've written a book, you've created a timeless piece of content that you can use to market your brand for years to come. And that's way more efficient than trying to keep up with the ever-changing world of SEO.
To learn more about how you can skip the SEO headache and get writing that book to market you or your business, check out our market-disrupting ghostwriting package .
